Overview

A small custom print clothing company approached us to see how we could help them to expand their business.

They wanted to introduce themselves to screen printing and personalised goods companies –  ultimately looking for opportunities for partnering with or acquisition of these businesses.

Our approach

We worked closely with our client to create a buyer persona that typified their ideal contact, partner or customer.

From here we gathered a bespoke  B2B data list for the specific type of individual they were seeking, and combined this with a carefully worded email introduction based on our understanding of what the client was trying to achieve.

Through in-depth discussions we were able to create a strong, personalised message and call-to-action designed to get the most out of a relatively small data set.

Results

Requested appointments for partnership

4

Requests for further information

6

Conclusion

Following the results from only one campaign, our client has re-invested in further managed email campaigns with more longevity to generate repeat results over a longer period of time.

Get in touch

We’d appreciate the opportunity to find out more about you, your company, your products and services, and the UK businesses, schools, or public sector organisations you sell to.

Please call us on 0330 010 8300 or click here to email us.

Find out more about our B2B email marketing services

To speak to an account manager, please call on 0330 010 8300, click here to email us, or fill in the form below and we’ll get back in touch with you as soon as possible.