Email Marketing  agency service icon with orange, light and dark blue email icons and ticks

Email marketing agency

We design, write, dispatch, and provide reporting on high-impact, prime-time email marketing campaigns

  • 350,000+ UK Businesses
  • 80,000+ Public Sector Orgs
  • Database Only Available
  • 40,000+ UK Schools
  • Fully Managed Service
  • Accuracy Guarantees On Database

Use our email marketing agency for selling direct to businesses, schools, and the public sector

According to the UK Data and Marketing Association email marketing generates an average return of at least £42 for every £1 spent,

The cost per lead and customer acquisition on an email marketing campaign is a fraction of other marketing methods.

Ever since the introduction of GDPR in 2018, returns on investment enjoyed by our clients have continued to climb.

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Our email marketing agency service provides clients with direct inbox access to:
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Business decision
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education decision makers
and influencers
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public sector decision
makers and influencers
Segmentation of groups of people

Choose only the data you need

With email marketing, you select only the businesses, schools, and public sector organisations you wish to target.

You don’t have to purchase the entire database, in fact, we’d rather you didn’t.

Instead select fewer more relevant targets to achieve the maximum number of sales opportunities for your business

Choose from one of our two service levels

We offer two types of email marketing service:

Managed email marketing services, where we design your email, send it off to the recipients, and send you detailed performance reports following each broadcast


A database-only service where we send you a database containing prospect email addresses and you’re responsible for organising and executing the campaigns.

More Than Words advice – if you do not have experience in sending your own email marketing campaigns, we strongly recommend that you select the managed service.

The real commercial value of a great email marketing strategy

There are two clear commercial advantages to email marketing.

Firstly, the most significant benefit is its low cost in comparison to other forms of marketing such as

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social media
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postal marketing.

It is often less cost for email campaigns than for telemarketing campaign or postal mail campaigns.


Firstly, the most significant benefit is its low cost in comparison to other forms of marketing such as

Therefore it is not subject to intervention or blocking from a secretary or other gatekeeper.

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immediate and actionable leads, and
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pipeline (future) leads – you’ll know which recipients are actively considering purchasing your products and services.

Your account manager will show you how to make the most from the information on your campaign performance reports.

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Our email marketing agency is founded on fully-compliant data with a focus on quality, not quantity

Email addresses are very easy to find.

Email addresses are very easy to find.

What’s not easy to find are quality email addresses which are GDPR-compliant and updated to ensure the highest quality and accuracy.

At More Than Words, you select just the contacts you wish to email from our three main UK databases:

  • B2B,
  • schools, and
  • public sector.

and you do so with complete confidence that each database has been built with quality of information.

You can also be assured that all UK and relevant laws and legislation have been followed to the letter.

The 6 techniques we use to maximise return on investment

By using an established email marketing agency you’re working with experienced professionals who:
  • understand the value of closeable leads to a business and
  • work to a set of techniques proven to generate as many closeable leads as possible.

We use the following six approaches to generate the maximum level of enquiries and sales from the email campaigns we run for you

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Responses to your email campaigns

For clients purchasing our managed campaigns, we provide you with immediate notification on direct enquiries and full reports on email marketing campaigns.

LIVE Lead service

More Than Words’ LIVE Lead service team will forward you the details of any direct enquiries from your chosen decision makers within 30 minutes of receipt.

For a variety of different reasons, mainly technical, you don’t receive direct responses from clients on the campaigns we broadcast for you.

Instead, we handle all initial interactions with email recipients on your behalf.

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The important market intelligence you gain from your campaign reports

Three days after your email campaign is dispatched, we send you a full report showing the following information:
1. Openers

We send you full details (including name, company, email address, main telephone number, and more) of every decision maker who opens your email.

We also show you the number of times they have opened it in the three days since they received your email.

2. Click throughs

We will also send you full details of every recipient who clicks through to your website from your email.

As with openers, we also indicate the number of times they have clicked on the links in your email within the three days since transmission.

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As with Google Analytics, you can use this information to understand what works, what doesn’t and who your most engaged prospects are.

Work with More Than Words email marketing agency

Please call 0330 010 8300 or fill out the contact form and let us know what you want to achieve with email marketing.

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Links to More Information

Email marketing – interesting links and more information

Done correctly and with the right email database, email marketing offers your company the opportunity:

  • for quick win sales and
  • to build your brand among your target audience over the course of a year.

If you want to do more research into email databases and email marketing in general before you get in touch with us, we’ve selected six articles covering both the legal requirements you’ll be expected to follow and the current best practices on generating positive responses from email marketing.

Please remember that we also offer managed email marketing campaigns to businesses, schools, and the public sector.

Although we do sell standalone email database packages, most customers choose our managed email marketing campaigns.

By choosing our email marketing agency service, you outsource the delivery and reporting of your campaigns to us, all following email marketing best practices.

You may also opt to let us design and write your email – you sign off our work as “complete” before we send anything out at the end of the drafting process.

If you’ve never used an outsourced email marketing service before, we have prepared five links on how companies like More Than Words work and the questions you might wish to ask us before using our service.

Many clients like us to personalise their emails too – we have also listed a link to a site with a great article on the subject from Lauren McMenemy.

Let us know who you want to reach, what impression you want to make on them, and what you’d like to sell to them over the next 12 months.

To talk with us how your company can achieve the maximum return on investment through the purchase of an accurate, compliant, and bespoke email database or via our managed email marketing service, please call us on 0330 010 8300 or you can email us by clicking here.

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Google Reviews

Michael Peake

Excellent Quality Data delivered promptly with great service. Has been a huge help during the current pandemic and will be using them regularly. The best I have ever dealt with. Account Manager Lisa Kinghorn is an asset to the business. Great company with superb customer service.

Paul Thomas

We've recently worked with Scott. He was outstanding from our initial conversation, through to data acquisition and subsequent email marketing campaign. I have nothing but good words to say about him, the company and the service they provided. I should add that we were a little hesitant before agreeing to work with Scott due to a bad experience with another provider. He was extremely empathetic towards our predicament and ultimately guided us through the onboarding and service delivery. He clearly knows he's stuff.

Chris Brown

Having a very specific need for B2B marketing we decided to use More than Words. We spoke to Clare Tweed who was very knowledgeable and made the whole process very easy. Clare is easy to speak with, happy to help and I  could not recommend her enough, she got our order sorted very quickly and delivered to us as agreed. A huge thank you to Clare and the team at More Than Words.

Tom Grainger

On behalf of myself and DOM UK, thank you to Clare and the team for making our customer survey process as straight-forward as possible. Reached out to the company after finding them using a Google search and was contacted back straight away. They used expert knowledge to help set-up our survey to achieve the best result possible. Would recommend and will be using More Than Words Marketing again.

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