2. Each campaign will include three emails, one marketing design, and follow-up reports
- in-house designers and copywriters compose one eye-catching email,
- email marketing campaigns delivered by our trusted servers, and
- click and open reports are provided with every email campaign.
3. After-sales support services
- our in-house data technicians can help you use the data you purchase.
The challenges facing transport companies
In 2021, three major issues emerged.
1. Global supply chain pressure
Global supply and demand shifted significantly following the COVID pandemic.
This has disrupted global supply chains.
During the pandemic, trends such as the rise of online shopping and driver shortages have become increasingly more problematic.
2. Tougher economic and business conditions
In the UK, Brexit contributed to supply chain pressures by increasing bureaucracy and border controls.
This led to increased customs clearance times for freight forwarding across all types of vehicle services.
Companies also face a range of international business challenges, including fluctuating exchange rates and the effects of inflation.
3. Increased concern for the environment
We are beginning to understand the environmental impact of logistics and supply chain activities.
Sustainable supply chain practices are essential if countries are to meet their emissions targets.
A great deal of attention was paid to freight and logistic business processes at COP26 in November 2021.
Because of this business as usual is no longer an option for a sustainable future.
Selling to transport companies
Choose an area of transportation that best suits your business and focus on it in your direct marketing.
There may be an emphasis on a specific vehicle type (truck, ship, train, airplane), technology, or one specific location.
Because the transport company business directory can be targeted with email, phone and direct mail campaigns, offer a solution that eases the challenges they are experiencing.
Consider these ideas to get an edge:
Provide more services than the competition
Transportation companies that handle the entire process eliminate third parties for the end customer (your prospects’ customers).
So, a full-service offering and a demonstrated specialisation in your market will make you stand out.
In order to combat the driver shortage, transport companies should train more and hire internally.
Companies are looking for ways to train their own drivers who want a change of direction, as times have changed and demand has increased.
Provide eco-friendly solutions
The transportation sector is among the weakest links in terms of carbon emissions. Figures from the Department for Business, Energy & Industrial Strategy show that in 2018, transport contributed 33% of all CO2 emissions in the UK.
Building materials will increasingly be green. Recycled materials, recycling of waste and alternative design are all part of green construction
Greener goods transportation methods can also be achieved by overhauling packaging. From eliminating single-use plastics to adopting reusable and eco-friendly PP woven bags and pouches, sustainable packaging is everywhere.
The logistics industry can plan and adapt their routes to suit the circumstances in order to cut down on pollution.
But, any logistics company can increase sustainability by doing something as simple as using low-rolling resistance tyres.
Can you run my email and/or telemarketing campaigns to transport companies?
Managing direct marketing campaigns can take a lot of time.
So, let us carry out email and telemarketing campaigns to your transport and haulage company list for you.
To achieve the best results from your database, we provide managed B2B email marketing campaigns.
Our managed B2B telemarketing campaigns enable you to follow up on an email campaign, set appointments, and conduct market research.
How to order the transport companies database
Let’s discuss how we can market your products to businesses in the transport and logistics sector.
To find out more about our UK transport company database, please call us on 0330 010 8300 or click here to email us.