In British companies, it is usually the managing director or chief executive officer (CEO) who has the final say on purchasing decisions.
You may be wondering how, as a small business, you can access these prospects.
More Than Words Marketing can provide your company with a bespoke business insider database containing the relevant information for every CEO, founder or director you require.
How many CEO email addresses do you have on your database?
Our list of UK CEO email addresses contains direct contact email addresses for the CEOs of over 350,000 British companies across 2,000+ different business sectors.
In addition to having an accurate business email address for each CEO, you can search for the businesses you want to target by line of business, geographical location, and company size (as measured in turnover, number of staff, and number of employees).
The database also includes telephone numbers, postal addresses, company name and legal status.
What information do you hold about the businesses which the CEO’s work for?
- employee numbers (90% coverage available)
- site number/number of branches (90% coverage available)
- type of premises (70% coverage available)
- internet website address (75% coverage available)
- level of turnover (banded) (60% coverage available)
- year the original company began trading (40% coverage available)
- company registration number (8% coverage available)
- incorporation date (8% coverage available)
- net worth (7% coverage available)
- profit or loss making? (2% coverage available)
- %age increase or decrease in profitability YOY (2% coverage available)
- turnover increase or decrease YOY (shown in pound sterling) (2% coverage available)
The figures you see in brackets show how many records we have available data on.
For example, on ‘company registration date’ data, we have 8% coverage.
This means that, for every 100 record we hold, we have company registration date data available on eight of the records.
Can I choose which email addresses I buy?
Customer service is important to us at More Than Words.
We want to make sure that we only sell you the CEO email addresses that are of the highest value to you, so let us know the types of companies you wish to target and then we’ll search through our database to identify the personal email of chief executives in eligible organisations.
You may use the data for a full twelve months after purchase.
How do you contact CEOs by email?
Once you have purchased your database of CEO emails, you can either send your own email campaigns or use our managed B2B email marketing campaigns service.
More Than Words note – we also provide full managed telephone marketing campaigns if your team does not have the knowledge or capacity to run them yourself.
How do I email the CEO?
If you want to email CEOs yourself, you can send broadcasts from your own computer with the right software or use a third-party email service platform. Please ask your account manager what they’d recommend when you get in touch.
Do CEOs reply to emails?
Yes. CEOs do read and reply to emails they receive.
In addition, as you’re emailing the CEO, they are the person within a company with the authority to push purchasing decisions forward.
By providing a link to your site in your email, they can click through to it and find out more about your company and what they sell.
With most email platforms – and with our managed service – you’ll be able to track each individual CEO who opened your email and which clicked through to your website.
Where do you get your email data from?
To compile our database, we first research and find the CEO/senior contacts within active trading limited businesses in the UK.
Our initial search is based upon Companies House (CH) data when looking for new contacts.
When we have identified a CEO, we search and find their details on LinkedIn and other available sources (including businesses’ internet sites) to confirm that the records on CH are correct.
Our media partners will also call individual companies to check that the CEOs email address and other details we have are correct.
Order the CEO email address database
Target CEOs, managing directors and senior contacts through their direct email addresses.
- More than 3m senior contact or CEO email addresses available on our bespoke data lists
- Use the data for 12 months, to boost your company’s profile
- Full technical and advertising support available for the full 12 months after purchase