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Are You Missing The Human Element From Your Email Or Direct Mail Campaigns?

Human touch is vital in digital and direct marketing Could your email and direct mail campaigns benefit from adding a human element? Marketing and sales people have always strived to identify a repeatable marketing strategy or channel to grow sales. But, one size does not fit all because every company and its owners have different [...]

2022-06-16T16:16:27+01:00June 16th, 2022|Categories: B2B Sales Blog|0 Comments

Joined-up marketing – what is it and why is it important?

Joined up marketing - what is it and why is it important? Customers are your most valuable resource. So, what happens when they visit your website and are treated like everyone else, despite getting personal, meaningful communications from you? They stop feeling valuable. Consistent marketing means delivering the same message across all channels. A joined [...]

2022-06-14T22:02:57+01:00June 14th, 2022|Categories: B2B Sales Blog|0 Comments

11 Successful Follow Up Emails For B2B Sales Teams

Many front-line sellers make more sales by sending strong, persuasive, and engaging follow-up emails. Does the type of follow-up you should send depend on your relationship with a potential customer? Everyone in sales has encountered the "one and done".  This is when you pick up the phone looking for a new customer and find someone [...]

2022-06-13T10:22:57+01:00June 13th, 2022|Categories: B2B Sales Blog|0 Comments
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